CHOICE ARRANGEMENT EXPERTSThe ICHRA Shop helps employers and brokers evaluate markets, compare administrators, design contributions and support employees from launch through renewal.
Co-founder & Managing Partner
Brad brings more than 25 years of employee-benefits experience and helped found the HRA Council. He leads independent market evaluation, employer strategy, broker partnerships and CHOICE Arrangement implementation.
Co-founder
Nicole helped build The ICHRA Shop around a simple principle: employers deserve objective guidance and employees deserve clear, personal support when choosing coverage.
We work across administrators, carriers and benefit solutions so the recommendation can follow the employer’s goals—not one technology platform’s sales process.
Employee-benefits experience.
Employer and broker support.
Discuss feasibility, platform selection or enrollment support.